Behind The Scenes - BTS Videos

Behind The Scenes BTS videos engage consumers like no other marketing devices. BTS video production is typically a great add-on service at very little additional cost, yet they prove to be an invaluable marketing tool. Typically creative video production and branded content goes into making a fantastic BTS video reel. We are a New York video production company that helps brands and businesses connect with people through creative videos /

Behind The Scenes
BTS Video Production /

Holt Renfrew, a Canadian luxury retailer. Following their widely successful Uncrate India project, part of Holt Renfrew’s unique H Project ventures into their next fashion adventure with Uncrate Africa, and discovers the luxury of handmade items with extraordinary stories, created by original African artisans. The shoot at Jack Studios included Waris Ahluwalia (House of Waris), Lauren Bush Lauren (FEED), Alex Weston (Holt Renfrew), Danielle Snyder and Jodie Snyder (Dannijo), Leandra Medine (Man Repeller), John Forté, Amanda Weiner (Harper”s Bazaar), Olivia Chantecaille, Aurora James of Brother Vellies. This behind the scenes (BTS) video production was part of a larger documentary film production project /

When photographing a look book for a designer for example, we could have one of our cinematographers capture behind the scenes footage, and then edit it into a short interesting reel. We believe that creating an interesting BTS video is a great way of gathering additional promo materials, digital marketing assets, and brand videos for very little additional cost /

“The Making Of”
Production Video /

Our clients often hire us to shoot a documentary type of Behind The Scenes video. The Making Of films are in a genre of their own, and typically document a crew’s efforts to shoot a feature film, or put on a show. We welcome every opportunity to create a proper BTS video /

We create short fashion films for many commercial and editorial clients. We believe that fashion movies are the best branded video content for fashion labels and designer stores /

Celebrity Photoshoot
BTS Video /

Fashion photography for Holt Renfrew online magazine Muse with the great Olivia Palermo, photographed by Andrew Soule, all captured in our fashion film /